Privacy Policy
Last updated: April 20, 2026
The Lead Generation Guys LLC ("TLGG," "we," "us," or "our") operates the website theleadgenerationguys.com (the "Site") and provides B2B lead generation services (the "Services"). This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our Site, use our Services, or otherwise interact with us.
We operate across multiple jurisdictions — including the United States, the United Kingdom, the European Economic Area ("EEA"), Latin America, and the Middle East — and this Policy is designed to comply with applicable data protection laws in each region where we do business, including the General Data Protection Regulation ("GDPR"), the California Consumer Privacy Act as amended by the California Privacy Rights Act ("CCPA/CPRA"), Brazil's Lei Geral de Proteção de Dados ("LGPD"), the UAE Personal Data Protection Law ("UAE PDPL"), and the Saudi Arabia Personal Data Protection Law ("KSA PDPL").
If you have any questions about this Privacy Policy, you may contact us at info@theleadgenerationguys.com.
1. Who We Are
The Lead Generation Guys LLC is a B2B lead generation agency that provides done-for-you prospecting services through AI-assisted outreach on LinkedIn and email, managed by human specialists. Our registered address is 7345 W Sand Lake Rd., Ste 210, Orlando, FL 32819, USA.
For purposes of the GDPR and similar legislation, TLGG acts as:
- Data controller with respect to personal data collected through our Site (contact forms, analytics, cookies) and the personal data of our prospective clients ("Website Visitors").
- Data processor with respect to prospect data processed on behalf of our clients as part of the Services. In that capacity, our processing activities are governed by the data processing terms in our client agreements.
2. Personal Information We Collect
2.1 Information You Provide Directly
When you interact with our Site or contact us, we may collect:
- Contact form submissions: name, work email address, company name, sales team size, and any information you choose to include in the message field.
- Scheduling information: when you book a call through our Calendly integration, Calendly collects your name, email, and scheduling preferences on our behalf. Calendly's own privacy policy governs their processing activities.
- Communications: any information you share with us via email, phone, or messaging platforms.
2.2 Information We Collect Automatically
When you visit our Site, we automatically collect certain technical and usage data:
- Device and browser information: IP address, browser type and version, operating system, device type, screen resolution, and language preferences.
- Usage data: pages visited, time spent on pages, referring URL, click patterns, and navigation paths.
- Cookie and tracking data: information collected through cookies, pixels, and similar technologies (see Section 7 below).
2.3 Information We Collect Through Third-Party Tools
We use the following third-party analytics and advertising tools on our Site:
- Google Analytics (GA4): collects anonymized usage and traffic data. Google may process this data on servers located in the United States.
- Meta Pixel (Facebook): tracks conversions and enables remarketing for visitors who interact with our Site. Meta processes this data under its own privacy policy.
- LinkedIn Insight Tag: tracks conversions from LinkedIn advertising campaigns and enables remarketing. LinkedIn processes this data under its own privacy policy.
2.4 Information We Process on Behalf of Our Clients
In the course of delivering our Services, we process business contact information of prospects on behalf of our clients. This typically includes: professional name, job title, company name, business email address, LinkedIn profile URL, industry, geography, and professional context publicly available on LinkedIn or other business databases. This data is processed under our client agreements, and our clients are the data controllers for that data.
3. How We Use Personal Information
We use personal information for the following purposes:
3.1 To Provide and Improve Our Site
- Displaying content and enabling functionality.
- Analyzing usage patterns to improve user experience.
- Diagnosing technical issues.
3.2 To Respond to Inquiries and Provide Our Services
- Processing contact form submissions and scheduling requests.
- Evaluating whether our Services are a fit for your business.
- Communicating with you about our Services.
- Delivering our B2B lead generation Services to clients.
3.3 For Marketing and Analytics
- Measuring the effectiveness of our marketing campaigns.
- Running remarketing campaigns on Meta and LinkedIn.
- Understanding how visitors find and interact with our Site.
3.4 For Legal and Compliance Purposes
- Complying with applicable laws and regulations.
- Establishing, exercising, or defending legal claims.
- Enforcing our Terms of Service.
4. Legal Bases for Processing (EEA, UK, Brazil, and Similar Jurisdictions)
Where applicable law requires a legal basis for processing personal data, we rely on the following:
| Purpose | Legal Basis |
|---|---|
| Responding to your inquiries (contact form, call booking) | Performance of a contract or pre-contractual steps at your request (Art. 6(1)(b) GDPR) |
| Providing Services to clients | Performance of a contract (Art. 6(1)(b) GDPR) |
| Analytics and Site improvement | Legitimate interest (Art. 6(1)(f) GDPR) — we have a legitimate interest in understanding how our Site is used and improving it |
| Marketing and remarketing | Legitimate interest (Art. 6(1)(f) GDPR) or consent (Art. 6(1)(a) GDPR), depending on your jurisdiction and cookie preferences |
| Processing prospect data on behalf of clients | Legitimate interest of our client (the controller) in conducting B2B outreach to relevant professional contacts |
| Legal compliance | Compliance with a legal obligation (Art. 6(1)(c) GDPR) |
Under Brazil's LGPD, we rely on equivalent legal bases, including legitimate interest (Art. 10 LGPD) for B2B prospecting activities, with transparency obligations and the right to object fully respected.
5. How We Share Personal Information
We do not sell personal information. We share personal information only in the following circumstances:
5.1 Service Providers
We engage trusted third-party service providers who process data on our behalf to support our operations, including:
- Cloud hosting and infrastructure providers.
- Analytics providers (Google, Meta, LinkedIn).
- Scheduling tools (Calendly).
- CRM systems (for client campaign management).
- Email delivery infrastructure providers.
All service providers are contractually bound to process personal information only as instructed and to maintain appropriate security measures.
5.2 Clients
In the context of our Services, we share prospect engagement data (meeting bookings, conversation outcomes) with the client on whose behalf we are operating. This sharing is governed by our client agreements.
5.3 Legal Requirements
We may disclose personal information if required by law, regulation, legal process, or governmental request, or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
5.4 Business Transfers
If TLGG is involved in a merger, acquisition, or sale of assets, personal information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your personal information.
6. International Data Transfers
TLGG operates across multiple regions. Personal data collected through our Site or processed through our Services may be transferred to and processed in countries other than your country of residence, including the United States.
When we transfer personal data from the EEA, the UK, or other jurisdictions with transfer restrictions, we rely on appropriate safeguards, including:
- Standard Contractual Clauses (SCCs) approved by the European Commission.
- UK International Data Transfer Addendum where applicable.
- Contractual safeguards that provide equivalent protections for transfers involving LGPD-regulated data.
- Adequacy decisions where available.
For transfers to or from Saudi Arabia and the UAE, we comply with applicable transfer requirements under the KSA PDPL and UAE PDPL, including conducting transfer risk assessments where required.
7. Cookies and Tracking Technologies
7.1 What Cookies We Use
Our Site uses the following categories of cookies and similar technologies:
| Category | Purpose | Examples |
|---|---|---|
| Strictly necessary | Essential for the Site to function (e.g., security, load balancing) | Session cookies |
| Analytics | Help us understand how visitors use the Site | Google Analytics (_ga, _gid) |
| Marketing / Remarketing | Enable targeted advertising and measure campaign effectiveness | Meta Pixel (_fbp, _fbc), LinkedIn Insight Tag (li_sugr, bcookie) |
7.2 Your Cookie Choices
When you first visit our Site, we present a cookie consent banner that allows you to accept or reject non-essential cookies. You can change your preferences at any time through our cookie settings panel.
You can also control cookies through your browser settings. Note that disabling certain cookies may affect Site functionality.
7.3 Do Not Track
Our Site does not currently respond to "Do Not Track" browser signals. However, you can manage your tracking preferences through our cookie consent mechanism and through the opt-out tools provided by Google, Meta, and LinkedIn directly.
8. Data Retention
We retain personal information only for as long as necessary to fulfill the purposes for which it was collected:
| Data Type | Retention Period |
|---|---|
| Contact form submissions | 24 months from last interaction, unless a client relationship is established |
| Analytics data (Google Analytics) | 14 months (GA4 default) |
| Cookie data | Varies by cookie — see cookie table above. Maximum 24 months. |
| Client service data | Duration of client engagement plus 36 months for legitimate business and legal purposes |
| Prospect data (processed on behalf of clients) | As directed by the client controller, typically for the duration of the campaign plus a reasonable wind-down period |
When retention periods expire, we securely delete or anonymize the data.
9. Your Privacy Rights
Depending on your jurisdiction, you may have some or all of the following rights regarding your personal information:
9.1 Rights Under GDPR (EEA and UK)
- Access: Request a copy of the personal data we hold about you.
- Rectification: Request correction of inaccurate or incomplete data.
- Erasure: Request deletion of your personal data ("right to be forgotten").
- Restriction: Request that we limit how we process your data.
- Portability: Request your data in a structured, machine-readable format.
- Objection: Object to processing based on legitimate interest, including for direct marketing purposes.
- Withdraw consent: Where processing is based on consent, withdraw it at any time.
You also have the right to lodge a complaint with your local supervisory authority.
9.2 Rights Under CCPA/CPRA (California Residents)
- Right to know: Request the categories and specific pieces of personal information collected about you.
- Right to delete: Request deletion of personal information collected from you.
- Right to correct: Request correction of inaccurate personal information.
- Right to opt-out of sale/sharing: We do not sell personal information. If we ever share personal information for cross-context behavioral advertising, you may opt out.
- Right to non-discrimination: We will not discriminate against you for exercising your rights.
9.3 Rights Under LGPD (Brazil)
You have the right to: confirmation of processing, access, correction, anonymization or deletion of unnecessary data, data portability, information about shared data, information about consent and the option to refuse it, and revocation of consent.
9.4 Rights Under Middle East Data Protection Laws
If you are located in the UAE or Saudi Arabia, you have rights to access, correct, and request deletion of your personal data in accordance with the UAE PDPL and KSA PDPL respectively, subject to applicable exemptions.
9.5 How to Exercise Your Rights
To exercise any of these rights, contact us at info@theleadgenerationguys.com. We will respond within the timeframes required by applicable law (generally 30 days for GDPR, 45 days for CCPA). We may need to verify your identity before processing your request.
If your request relates to prospect data processed on behalf of one of our clients, we will direct your request to the appropriate client controller or process it in accordance with their instructions.
10. Data Security
We implement appropriate technical and organizational security measures to protect personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit (TLS/SSL), access controls, regular security reviews, and contractual security requirements for our service providers.
No method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect personal information, we cannot guarantee absolute security.
10.1 Data Breach Notification
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours of becoming aware of the breach (as required by GDPR Art. 33 and LGPD Art. 48), and we will notify affected individuals without undue delay where the breach is likely to result in a high risk. We will also comply with breach notification requirements under CCPA, KSA PDPL, UAE PDPL, and any other applicable legislation.
11. Data Processing Agreements
When TLGG processes personal data on behalf of clients (acting as a data processor), we enter into a Data Processing Agreement ("DPA") that complies with GDPR Art. 28 and equivalent requirements under other applicable laws. Our DPA addresses sub-processor management, security obligations, data subject rights assistance, breach notification, and audit rights. Clients may request a copy of our standard DPA by contacting us at info@theleadgenerationguys.com.
We maintain a list of sub-processors and notify clients of any intended changes to sub-processors, providing them with the opportunity to object in accordance with our DPA terms.
12. Children's Privacy
Our Site and Services are directed to businesses and business professionals. We do not knowingly collect personal information from individuals under the age of 16 (or the applicable age of digital consent in your jurisdiction). If you believe we have inadvertently collected such information, please contact us and we will promptly delete it.
13. Third-Party Links
Our Site may contain links to third-party websites or services (including LinkedIn, Calendly, and client CRM platforms). We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing any personal information.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date at the top of this page and, where required by applicable law, provide additional notice (such as a prominent notice on our Site or a direct communication).
Your continued use of our Site after any changes constitutes your acceptance of the updated Privacy Policy.
15. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
The Lead Generation Guys LLC Email: info@theleadgenerationguys.com Address: 7345 W Sand Lake Rd., Ste 210, Orlando, FL 32819, USA
For EEA or UK data protection inquiries, you may also contact your local data protection supervisory authority.
This Privacy Policy applies to the website theleadgenerationguys.com and all services provided by The Lead Generation Guys LLC.